Thinking of running a special to drive sales?

Before you start slashing that end user price, determine the following two numbers, then look at the table below

1) Your average margin %

2) The amount (%) you plan on discounting

Now click on the link below to cross check that strategy on the table to see how good that discount strategy might be (not be) for your business…!

The cost of discounting

Scary huh?!

Like an alternative to discounting? Get in touch today